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Bachelor of Mass Media (BMM)

__________ is used heavily when introducing a new product category

Question:

__________ is used heavily when introducing a new product category

A.

Persuasive advertising

B.

Inferential advertising

C.

Reminder advertising

D.

Informative advertising

Answer» d. Informative advertising

Note: The above multiple-choice question is for all general and Competitive Exams in India

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Advertising in Contemporary Society solved MCQs

——- aims to please a geographically restricted audience, with a broad range of ages, interests, and socio-economic backgrounds.

Question:

——- aims to please a geographically restricted audience, with a broad range of ages, interests, and socio-economic backgrounds.

A.

Newspaper writing

B.

Advertisement writing

C.

Magazine writing

D.

Radio scripting

Answer» a. Newspaper writing

Note: The above multiple-choice question is for all general and Competitive Exams in India

——- aims to please a geographically restricted audience, with a broad range of ages, interests, and socio-economic backgrounds. Read More »

» Features and Opinion solved MCQs

When you have a big story with a lot of elements, its best to use ___________________ to plan your story.

Question:

When you have a big story with a lot of elements, its best to use ___________________ to plan your story.

A.

The Lead Sentence

B.

The Inverted Pyramid

C.

The Maestro Method

D.

The Five News Values

Answer» c. The Maestro Method

Note: The above multiple-choice question is for all general and Competitive Exams in India

When you have a big story with a lot of elements, its best to use ___________________ to plan your story. Read More »

» Copywriting solved MCQs

——- notes means writing down or noting down information taken while covering a story.

Question:

——- notes means writing down or noting down information taken while covering a story.

A.

collecting

B.

seeing

C.

shorthand

D.

transcribing

Answer» d. transcribing

Note: The above multiple-choice question is for all general and Competitive Exams in India

——- notes means writing down or noting down information taken while covering a story. Read More »

» Features and Opinion solved MCQs

Industrial advertising is also known as____ advertising.

Question:

Industrial advertising is also known as____ advertising.

A.

Business to consumer

B.

Business to government

C.

Business to dealers

D.

Business to business

Answer» d. Business to business

Note: The above multiple-choice question is for all general and Competitive Exams in India

Industrial advertising is also known as____ advertising. Read More »

Advertising in Contemporary Society solved MCQs

A transparent box at the payment counter where the retailer stocks his chocolates, might urge a customer to buy a chocolate….

Question:

A transparent box at the payment counter where the retailer stocks his chocolates, might urge a customer to buy a chocolate….

A.

Outdoor Advertising

B.

Point of Purchase Display

C.

print ad

D.

Product placements

Answer» b. Point of Purchase Display

Note: The above multiple-choice question is for all general and Competitive Exams in India

A transparent box at the payment counter where the retailer stocks his chocolates, might urge a customer to buy a chocolate…. Read More »

» Copywriting solved MCQs