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Bachelor of Mass Media (BMM)

The Foreign Exchange Regulations Act was replaced by which act?

Advertising in Contemporary Society solved MCQs /
Question:

The Foreign Exchange Regulations Act was replaced by which act?

A.

The Foreign Exchange Rule Act

B.

The Foreign Exchange Management Act

C.

The Frontiers Exchange Regulation Act

D.

The Frontiers Exchange Rule Act

Answer» b. The Foreign Exchange Management Act

Note: The above multiple-choice question is for all general and Competitive Exams in India. 

The Foreign Exchange Regulations Act was replaced by which act? Read More »

Advertising in Contemporary Society solved MCQs

A marketing document that summarizes the current state of the marketplace as it relates to a specific brand.

Advertising in Contemporary Society solved MCQs /
Question:

A marketing document that summarizes the current state of the marketplace as it relates to a specific brand.

A.

Brand

B.

Positioning

C.

Situation Analysis

D.

Media Strategy

Answer» c. Situation Analysis

Note: The above multiple-choice question is for all general and Competitive Exams in India. 

A marketing document that summarizes the current state of the marketplace as it relates to a specific brand. Read More »

Advertising in Contemporary Society solved MCQs

The first step in developing an advertising program should be to:

Advertising in Contemporary Society solved MCQs /
Question:

The first step in developing an advertising program should be to:

A.

Set advertising objectives.

B.

Set the advertising budget.

C.

Evaluate advertising campaigns.

D.

Develop advertising strategy.

Answer» a. Set advertising objectives.

Note: The above multiple-choice question is for all general and Competitive Exams in India. 

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Advertising in Contemporary Society solved MCQs

____________ in advertising refers to the text & words used in offline and online advertisements.

» Copywriting solved MCQs /
Question:

____________ in advertising refers to the text & words used in offline and online advertisements.

A.

Visual

B.

Copy

C.

Paragraph

D.

Sound

Answer» b. Copy

Note: The above multiple-choice question is for all general and Competitive Exams in India. 

____________ in advertising refers to the text & words used in offline and online advertisements. Read More »

» Copywriting solved MCQs

Which of these are NOT elements used in the Maestro Method?

» Copywriting solved MCQs /
Question:

Which of these are NOT elements used in the Maestro Method?

A.

Infographics and Interviews

B.

Usefulness and Timeliness

C.

Layout and Design

D.

Copywriting and Copyediting

Answer» b. Usefulness and Timeliness

Note: The above multiple-choice question is for all general and Competitive Exams in India. 

Which of these are NOT elements used in the Maestro Method? Read More »

» Copywriting solved MCQs