Bachelor of Mass Media (BMM)

Maggi introducing atta noodles, no onion noodles, chicken noodle, cheese noodle. is the strategy of _____.

by
Question:

Maggi introducing atta noodles, no onion noodles, chicken noodle, cheese noodle. is the strategy of _____.

A.

Line extension

B.

Brand extension

C.

User Imagery

D.

Brand Identity

Answer» a. Line extension

Note: The above multiple-choice question is for all general and Competitive Exams in India. 

A specific communication task to be accomplished with a specific target audience during a specific period of time is called an:

by
Question:

A specific communication task to be accomplished with a specific target audience during a specific period of time is called an:

A.

Advertising campaign.

B.

Advertising objective.

C.

Advertising criterion.

D.

Advertising evaluation.

Answer» b. Advertising objective.

Note: The above multiple-choice question is for all general and Competitive Exams in India.