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Bachelor of Mass Media (BMM)

________ is the oral communication with potential buyers of a product with the intention of making a sale.

Question:

________ is the oral communication with potential buyers of a product with the intention of making a sale.

A.

Personal Selling

B.

Direct Marketing

C.

Sales Promotion

D.

Publicity

Answer» a. Personal Selling

Note: The above multiple-choice question is for all general and Competitive Exams in India

________ is the oral communication with potential buyers of a product with the intention of making a sale. Read More »

Advertising in Contemporary Society solved MCQs

From these TV Ads, which one of the types of Ads that based on the placement on TV ?

Question:

From these TV Ads, which one of the types of Ads that based on the placement on TV ?

A.

Opening Break Bumper / Closing Break Bumper

B.

Spot Ad

C.

Promo Ad

D.

Sponsorship Ad

Answer» a. Opening Break Bumper / Closing Break Bumper

Note: The above multiple-choice question is for all general and Competitive Exams in India

From these TV Ads, which one of the types of Ads that based on the placement on TV ? Read More »

» Copywriting solved MCQs

Benetton ‘Unhate’ ad campaign, featuring world leaders kissing is a case of ____

Question:

Benetton ‘Unhate’ ad campaign, featuring world leaders kissing is a case of ____

A.

Subliminal ads

B.

Misleading

C.

Obscene

D.

Appealing

Answer» a. Subliminal ads

Note: The above multiple-choice question is for all general and Competitive Exams in India

Benetton ‘Unhate’ ad campaign, featuring world leaders kissing is a case of ____ Read More »

Advertising in Contemporary Society solved MCQs

A simple definition is that creativity is:

Question:

A simple definition is that creativity is:

A.

the ability to think

B.

the ability to imagine

C.

the ability to invent something new

D.

The ability to think, imagine or invent something new

Answer» d. The ability to think, imagine or invent something new

Note: The above multiple-choice question is for all general and Competitive Exams in India

A simple definition is that creativity is: Read More »

» Copywriting solved MCQs

The large volume of advertising in a society is known as ____

Question:

The large volume of advertising in a society is known as ____

A.

Advertising clutter

B.

Deception

C.

Mass advertising

D.

Large scale advertising

Answer» a. Advertising clutter

Note: The above multiple-choice question is for all general and Competitive Exams in India

The large volume of advertising in a society is known as ____ Read More »

Advertising in Contemporary Society solved MCQs

When advertising is made through newspapers, magazines, radio, TV programmes etc. so that people can get the message at home is known as______ advertising

Question:

When advertising is made through newspapers, magazines, radio, TV programmes etc. so that people can get the message at home is known as______ advertising

A.

Indoor

B.

Outdoor

C.

Direct

D.

Display

Answer» a. Indoor

Note: The above multiple-choice question is for all general and Competitive Exams in India

When advertising is made through newspapers, magazines, radio, TV programmes etc. so that people can get the message at home is known as______ advertising Read More »

Advertising in Contemporary Society solved MCQs

A sound recordist will not allow an interview to proceed unltil he is satisfied by the ——- of the sound.

Question:

A sound recordist will not allow an interview to proceed unltil he is satisfied by the ——- of the sound.

A.

quality

B.

magnitude

C.

length

D.

space used

Answer» a. quality

Note: The above multiple-choice question is for all general and Competitive Exams in India

A sound recordist will not allow an interview to proceed unltil he is satisfied by the ——- of the sound. Read More »

» Features and Opinion solved MCQs