Toothpaste ads like Colgate, Pepsodent inculcate a good habit of brushing the teeth in the morning and at nightbe seen as____ impact of advertising.

Question:

Toothpaste ads like Colgate, Pepsodent inculcate a good habit of brushing the teeth in the morning and at nightbe seen as____ impact of advertising.

A.

Negative

B.

Positive

C.

Neutral

D.

Criticism

Answer» b. Positive

Note: The above multiple-choice question is for all general and Competitive Exams in India

Which one of the element in printed ad copy that is located in the under ad layout and contains tagline, slogan, name and address of the company are called?

Question:

Which one of the element in printed ad copy that is located in the under ad layout and contains tagline, slogan, name and address of the company are called?

A.

Mandatories

B.

Baseline

C.

Border

D.

Promise/Slogan

Answer» b. Baseline

Note: The above multiple-choice question is for all general and Competitive Exams in India

——- interviews are used to gather material to supplement the theme of the current news story.

Question:

——- interviews are used to gather material to supplement the theme of the current news story.

A.

Trend features

B.

Historical features

C.

Lifestyle features

D.

Spot News

Answer» d. Spot News

Note: The above multiple-choice question is for all general and Competitive Exams in India

In the promotion of a social marketing programme one of the important elements that can have a long standing effect is :

Question:

In the promotion of a social marketing programme one of the important elements that can have a long standing effect is :

A.

Reach

B.

Slogan

C.

Satellite Channels

D.

Money

Answer» b. Slogan

Note: The above multiple-choice question is for all general and Competitive Exams in India