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Bachelor of Mass Media (BMM)

What was the one major proposal of the new industrial policy(1991)?

Advertising in Contemporary Society solved MCQs /
Question:

What was the one major proposal of the new industrial policy(1991)?

A.

NRIS will not be allowed capital investment in India

B.

Facility of FDI upto 5% in high priority industry

C.

Import restrictions on technical knowhow for one year

D.

Abolition of industrial licensing except six industries

Answer» d. Abolition of industrial licensing except six industries

Note: The above multiple-choice question is for all general and Competitive Exams in India. 

What was the one major proposal of the new industrial policy(1991)? Read More »

Advertising in Contemporary Society solved MCQs

____ advertising is to be done to create good company image in the minds of consumer and the general public.

Advertising in Contemporary Society solved MCQs /
Question:

____ advertising is to be done to create good company image in the minds of consumer and the general public.

A.

Negative advertising

B.

Social responsibility advertising

C.

Comparative advertising

D.

Fear advertising

Answer» b. Social responsibility advertising

Note: The above multiple-choice question is for all general and Competitive Exams in India. 

____ advertising is to be done to create good company image in the minds of consumer and the general public. Read More »

Advertising in Contemporary Society solved MCQs

Advertising in a specialist ____can reach your target market quickly and easily

Advertising in Contemporary Society solved MCQs /
Question:

Advertising in a specialist ____can reach your target market quickly and easily

A.

Radio

B.

Magazine

C.

Newspaper

D.

Television

Answer» a. Radio

Note: The above multiple-choice question is for all general and Competitive Exams in India. 

Advertising in a specialist ____can reach your target market quickly and easily Read More »

Advertising in Contemporary Society solved MCQs

Williamson (1975) said a ——- feature is “an account of an annual event or an aspect of that annual event which captures its spirit.

» Features and Opinion solved MCQs /
Question:

Williamson (1975) said a ——- feature is “an account of an annual event or an aspect of that annual event which captures its spirit.

A.

historical

B.

seasonal

C.

live-in

D.

profile

Answer» b. seasonal

Note: The above multiple-choice question is for all general and Competitive Exams in India. 

Williamson (1975) said a ——- feature is “an account of an annual event or an aspect of that annual event which captures its spirit. Read More »

» Features and Opinion solved MCQs

The emerging global economy will bring us into worldwide competition with significant _________________for both marketers and consumers.

Advertising in Contemporary Society solved MCQs /
Question:

The emerging global economy will bring us into worldwide competition with significant _________________for both marketers and consumers.

A.

Advantages

B.

Disadvantages

C.

Aspects

D.

Changes

Answer» a. Advantages

Note: The above multiple-choice question is for all general and Competitive Exams in India. 

The emerging global economy will bring us into worldwide competition with significant _________________for both marketers and consumers. Read More »

Advertising in Contemporary Society solved MCQs