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Bachelor of Mass Media (BMM)

According to the format approach, there is a radio ad copy that have a function to describing some information and usually used for public service ads. What is the name of that radio ad copy?

» Copywriting solved MCQs /
Question:

According to the format approach, there is a radio ad copy that have a function to describing some information and usually used for public service ads. What is the name of that radio ad copy?

A.

Humor

B.

Direct Selling / Description

C.

Testimonial

D.

Educational

Answer» d. Educational

Note: The above multiple-choice question is for all general and Competitive Exams in India. 

According to the format approach, there is a radio ad copy that have a function to describing some information and usually used for public service ads. What is the name of that radio ad copy? Read More »

» Copywriting solved MCQs

It is criticized that advertising causes people to give too much importance to _______

Advertising in Contemporary Society solved MCQs /
Question:

It is criticized that advertising causes people to give too much importance to _______

A.

Fashion

B.

Material goods

C.

Cost of product

D.

Standard of living

Answer» b. Material goods

Note: The above multiple-choice question is for all general and Competitive Exams in India. 

It is criticized that advertising causes people to give too much importance to _______ Read More »

Advertising in Contemporary Society solved MCQs

It includes both paid search results and organic search results

Advertising in Contemporary Society solved MCQs /
Question:

It includes both paid search results and organic search results

A.

Search Engine Result

B.

Search Engine Marketing

C.

Cost Per Click

D.

Search Analytics

Answer» b. Search Engine Marketing

Note: The above multiple-choice question is for all general and Competitive Exams in India. 

It includes both paid search results and organic search results Read More »

Advertising in Contemporary Society solved MCQs

How do salesman create clear, concise and compelling conversation?

» Copywriting solved MCQs /
Question:

How do salesman create clear, concise and compelling conversation?

A.

they talk very fast, impatient and a bad listener

B.

they don’t care of their customers, they just want to deliver their messages

C.

They only focus on selling the product

D.

a good listeners, calm, each story trimmed to excess, and create bonding with customers

Answer» d. a good listeners, calm, each story trimmed to excess, and create bonding with customers

Note: The above multiple-choice question is for all general and Competitive Exams in India. 

How do salesman create clear, concise and compelling conversation? Read More »

» Copywriting solved MCQs

_____are playing a diversified role in the socio-economic context in our society.

Advertising in Contemporary Society solved MCQs /
Question:

_____are playing a diversified role in the socio-economic context in our society.

A.

Women

B.

Children

C.

Old people

D.

Society

Answer» a. Women

Note: The above multiple-choice question is for all general and Competitive Exams in India. 

_____are playing a diversified role in the socio-economic context in our society. Read More »

Advertising in Contemporary Society solved MCQs

Which factor government need to consider if income is less than the expenses?

Advertising in Contemporary Society solved MCQs /
Question:

Which factor government need to consider if income is less than the expenses?

A.

Rate reforms

B.

Fiscal deficit

C.

Voluntary retirement scheme

D.

National Renewal fund

Answer» b. Fiscal deficit

Note: The above multiple-choice question is for all general and Competitive Exams in India. 

Which factor government need to consider if income is less than the expenses? Read More »

Advertising in Contemporary Society solved MCQs