Question:

According to the format approach, there is a radio ad copy that have a function to describing some information and usually used for public service ads. What is the name of that radio ad copy?

A.

Humor

B.

Direct Selling / Description

C.

Testimonial

D.

Educational

Answer» d. Educational

Question:

How do salesman create clear, concise and compelling conversation?

A.

they talk very fast, impatient and a bad listener

B.

they don’t care of their customers, they just want to deliver their messages

C.

They only focus on selling the product

D.

a good listeners, calm, each story trimmed to excess, and create bonding with customers

Answer» d. a good listeners, calm, each story trimmed to excess, and create bonding with customers

Question:

A storyboard for TV Ads must be consist by several things, except

A.

Audio – Visual Elements

B.

Illustration / Photo / Sketch

C.

Text

D.

Target Audience

Answer» d. Target Audience