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Bachelor of Mass Media (BMM)

A HEADLINE is…

» Copywriting solved MCQs /
Question:

A HEADLINE is…

A.

line or block of text that explains a photo

B.

the name of a newspaper as it is displayed on the front page

C.

large type running above or along the side of a story to summarize the content

D.

Line of text under a headline that tells who wrote the story

Answer» c. large type running above or along the side of a story to summarize the content

Note: The above multiple-choice question is for all general and Competitive Exams in India. 

A HEADLINE is… Read More »

» Copywriting solved MCQs

……..is an independent business organisation which undertakes the work of planning, preparing and executing advertising campaigns.

» Copywriting solved MCQs /
Question:

……..is an independent business organisation which undertakes the work of planning, preparing and executing advertising campaigns.

A.

Client

B.

Media

C.

a company

D.

As agency

Answer» d. As agency

Note: The above multiple-choice question is for all general and Competitive Exams in India. 

……..is an independent business organisation which undertakes the work of planning, preparing and executing advertising campaigns. Read More »

» Copywriting solved MCQs

Copywriters help promote:

» Copywriting solved MCQs /
Question:

Copywriters help promote:

A.

Businesses

B.

Businesses, ideas and opinions by writing advertisements for organizations. This is an art of writing and compiling creativity in writing content.

C.

Businesses and ideas

D.

Businesses, ideas and opinions

Answer» b. Businesses, ideas and opinions by writing advertisements for organizations. This is an art of writing and compiling creativity in writing content.

Note: The above multiple-choice question is for all general and Competitive Exams in India. 

Copywriters help promote: Read More »

» Copywriting solved MCQs

——- typically records the people, events, sights and feelings of an author who is touring a foreign place for the pleasure of travel.

» Features and Opinion solved MCQs /
Question:

——- typically records the people, events, sights and feelings of an author who is touring a foreign place for the pleasure of travel.

A.

historical story

B.

seasonal story

C.

Travel literature

D.

Literature

Answer» c. Travel literature

Note: The above multiple-choice question is for all general and Competitive Exams in India. 

——- typically records the people, events, sights and feelings of an author who is touring a foreign place for the pleasure of travel. Read More »

» Features and Opinion solved MCQs

What is social media marketing?

Advertising in Contemporary Society solved MCQs /
Question:

What is social media marketing?

A.

It involves the use of mail, telephone, fax, e-mail, or internet to communicate directly with or solicit response or dialogue from specific customers or prospects.

B.

These are company sponsored activities and programs designed to create brand-related interactions with customers.

C.

any paid form of non-personal promotion of products or services by an identified sponsor.

D.

It refers to the process of promoting business or websites through social media channels.

Answer» d. It refers to the process of promoting business or websites through social media channels.

Note: The above multiple-choice question is for all general and Competitive Exams in India. 

What is social media marketing? Read More »

Advertising in Contemporary Society solved MCQs

science of producing written content for a company, person or product to sell or convince consumers to act

» Copywriting solved MCQs /
Question:

science of producing written content for a company, person or product to sell or convince consumers to act

A.

rhetorical appeals

B.

published

C.

copywriting

D.

collateral

Answer» c. copywriting

Note: The above multiple-choice question is for all general and Competitive Exams in India. 

science of producing written content for a company, person or product to sell or convince consumers to act Read More »

» Copywriting solved MCQs