A. market offering
B. exchange of goods
C. ownership
D. logistic channels
The pure tangible good and pure services are two extremes of? Read More »
Marketing Mcqs, Retailing and Wholesaling StrategyA. industrial accessory equipment
B. industrial office equipment
C. fixed equipment
D. installation
The portable factory equipment such as lift trucks is an example of? Read More »
Marketing Mcqs, Retailing and Wholesaling StrategyA. unsought consumer products
B. sought services
C. sought industrial product
D. unsought augmented product
The products that consumer doses not really consider buying is classified as? Read More »
Marketing Mcqs, Retailing and Wholesaling StrategyA. basing point pricing
B. uniform delivered pricing
C. freight on board origin pricing
D. zone pricing
A. developing marketing strategy
B. developing production schedule
C. developing introductory test
D. developing new candidate’s pool
The fourth step in process of new product development is? Read More »
Marketing Mcqs, Retailing and Wholesaling StrategyA. segmented products
B. less convenient products
C. augmented products
D. convenient tangible products
The after-sale services are part of? Read More »
Marketing Mcqs, Retailing and Wholesaling StrategyA. need recognition
B. information search
C. evaluation of alternatives
D. both b and c
The stage in which the problem or need is recognized by consumers is classified as Read More »
Marketing Mcqs, Retailing and Wholesaling StrategyA. consumer products
B. industrial products
C. augmented products
D. core customer value
The products purchased for further processing by business owners are best classified as? Read More »
Marketing Mcqs, Retailing and Wholesaling StrategyA. discount pricing
B. promotional pricing
C. dynamic pricing
D. all of above
The price adjustment strategies includes? Read More »
Marketing Mcqs, Retailing and Wholesaling StrategyA. shopping products
B. unsought augmented products
C. sought specialty products
D. unsought convenience products
The services such as airlines and hotels are classified as? Read More »
Marketing Mcqs, Retailing and Wholesaling Strategy