The special technique of co-branding which builds the brand equity for components or materials containing different branded products is classified as ___________?

The special technique of co-branding which builds the brand equity for components or materials containing different branded products is classified as ___________?

A. mix branding
B. optional branding
C. ingredient branding
D. line fill branding

The kind of goods that are purchased by customers after comparing the products on the basis of price, quality and sustainability are classified as ____________?

The kind of goods that are purchased by customers after comparing the products on the basis of price, quality and sustainability are classified as ____________?

A. unsought goods
B. specialty goods
C. convenience goods
D. shopping goods