The age which promises to lead to more accurate levels of production, more targeted communications, and more relevant pricing is term as____________.
A. Age of Globalization
B. Industrial Age
C. Information Age
In order to describe a cluster of complementary products and services that are closely related in the minds of consumers but are spread across a diverse set of industries, Mohan sawhney has proposed the concept of__________?…
In business markets, advertising can play a role, but a stronger role may be played by the sales force, ______, and the company’s reputation for reliability and quality.
A. Brand image
Marketing management is ____________?
A. Managing the marketing process
B. Monitoring the profitability of the companies products and services
C. Develog marketing strategies to move the company forward
D. The art and…