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Marketing Mcqs

In PLC stages, the stage in which the product has rapid market acceptance and profits are likely to increase slightly is called?

In PLC stages, the stage in which the product has rapid market acceptance and profits are likely to increase slightly is called?

A. growth stage
B. repetition stage
C. turbulent stage
D. non-turbulent

In PLC stages, the stage in which the product has rapid market acceptance and profits are likely to increase slightly is called? Read More »

Marketing Mcqs, Retailing and Wholesaling Strategy

The stage of product life cycle in which the product has achieved acceptance from its potential buyers is called?

The stage of product life cycle in which the product has achieved acceptance from its potential buyers is called?

A. maturity stage
B. productive stage
C. improved market stage
D. profit achieved stage

The stage of product life cycle in which the product has achieved acceptance from its potential buyers is called? Read More »

Marketing Mcqs, Retailing and Wholesaling Strategy

The new product pricing strategy through which company makes more profitable sales by selling out fewer units is classified as?

The new product pricing strategy through which company makes more profitable sales by selling out fewer units is classified as?

A. optional product pricing
B. price skimming
C. price penetration
D. product line pricing

The new product pricing strategy through which company makes more profitable sales by selling out fewer units is classified as? Read More »

Marketing Mcqs, Retailing and Wholesaling Strategy

The basing point pricing, uniform delivered pricing, zone pricing and freight absorption pricing are all types of?

The basing point pricing, uniform delivered pricing, zone pricing and freight absorption pricing are all types of?

A. promotional pricing
B. geographical pricing
C. cyclical pricing
D. short term pricing

The basing point pricing, uniform delivered pricing, zone pricing and freight absorption pricing are all types of? Read More »

Marketing Mcqs, Retailing and Wholesaling Strategy

The pricing strategy used to set prices for products that are optional with the main product bought is called?

The pricing strategy used to set prices for products that are optional with the main product bought is called?

A. competitive pricing
B. captive product pricing
C. optional product pricing
D. product line pricing

The pricing strategy used to set prices for products that are optional with the main product bought is called? Read More »

Marketing Mcqs, Retailing and Wholesaling Strategy