A. Marketing environment
B. Marketing dashboard
C. Marketing plan
D. Both a and b
A. generation X
B. generation Y
C. baby boomers
D. both a and b
The generation born before 1964 and after World War II is classified as? Read More »
Business Markets and Buyer Behavior, Marketing McqsA. market centered company
B. competitor centered company
C. customer centered company
D. profit centered company
A. marketing channel design
B. intermediary channel design
C. horizontal channel design
D. vertical channel design
A. expand market share
B. follow at a distance
C. multiple niching
D. full frontal attack
According to competitive positions, the main focus of market challenger strategy is to? Read More »
Analyzing Marketing Environment, Marketing McqsA. get more loss
B. get more profits
C. get more discounts
D. both a and b
If the company provides products or services less than its cost then the company will? Read More »
Analyzing Marketing Environment, Marketing McqsA. Place
B. Product
C. Price
D. Promotion
In the four Ps of marketing mix, the brand name can be classified as? Read More »
Analyzing Marketing Environment, Marketing McqsA. premium marketing strategies
B. corporate marketing strategies
C. branding marketing strategies
D. competitive marketing strategies
A. market challenger
B. market leader
C. market follower
D. market niche
A. Place
B. Product
C. Price
D. Promotion
