A. contract manufacturing
B. joint ownership
C. management contracting
D. all of above
A. market share forecast
B. company demand
C. market potential
D. company sales forecast
A. percentage of sales method
B. affordable method
C. competitive parity method
D. objective and task method
A. customer lifetime value
B. brand lifetime value
C. customer equity value
D. portfolio equity value
A. too high
B. too low
C. too discounted
D. none of the above
A. announcing category benefits
B. comparing to examples
C. relying product description
D. all of the above
A. basing point pricing
B. uniform delivered pricing
C. freight on board origin pricing
D. zone pricing