The type of contract in which single supplier provides the buyer with all the requirements is classified as________?
A. systems buying
B. management supplies
C. systems contracting
D. system selling
A. systems buying
B. management supplies
C. systems contracting
D. system selling
A. marketing strategy
B. augmented product
C. non-augmented product
D. positioning strategy
A. adding an important feature
B. triggering emotions to personal values
C. linking product to engaging issue
D. linking product to personal situation
A. personal communication channels
B. irrational communication channels
C. non-personal communication channels
D. non-emotional communication channels
A. indicated service firms
B. syndicated research firms
C. research firms
D. special marketing firms
A. component parts and materials
B. equipment and installations
C. maintenance and repair items
D. operating supplies
A. public exchanges
B. private exchanges
C. spot markets
D. exchange markets