Conducting Marketing Research | Marketing Mcqs

The marketing internal sampling metrics consist of ________?

Byadmin September 30, 2021July 17, 2022

The marketing internal sampling metrics consist of ________?

A. relative employee satisfaction
B. level of customer dissatisfaction
C. active innovation support
D. both A and C

Analyzing Consumer Markets | Marketing Mcqs

The sales frequency of product represents the______________?

The sales frequency of product represents the______________?

A. product consumption rate
B. product life cycle
C. product age
D. seller’s decision

Read More The sales frequency of product represents the______________?
Introduction to Marketing | Marketing Mcqs

The adopter group ‘early adopters’ is classified as?

The adopter group ‘early adopters’ is classified as?

A. deliberate
B. guided by respect
C. skeptical
D. tradition bound

Read More The adopter group ‘early adopters’ is classified as?
Analyzing Consumer Markets | Marketing Mcqs

The consumer’s seek about the answer of ‘how we think others see us’ is a concept named as a _____________?

The consumer’s seek about the answer of ‘how we think others see us’ is a concept named as a _____________?

A. ideal self-concept
B. actual self-concept
C. self-concept
D. self-monitors

Read More The consumer’s seek about the answer of ‘how we think others see us’ is a concept named as a _____________?
Global Marketplace | Marketing Mcqs

In the buyer decision process, the stage in which the buyer evaluate alternating brands within same category is?

In the buyer decision process, the stage in which the buyer evaluate alternating brands within same category is?

A. need recognition
B. information search
C. evaluation of alternatives
D. both b and c

Read More In the buyer decision process, the stage in which the buyer evaluate alternating brands within same category is?
Marketing Mcqs | New Product Development

The step in personal selling process which consists of first meeting first meeting between customer and sales person is called?

The step in personal selling process which consists of first meeting first meeting between customer and sales person is called?

A. qualifying
B. prospecting
C. follow up
D. approach

Read More The step in personal selling process which consists of first meeting first meeting between customer and sales person is called?
Analyzing Business Markets | Marketing Mcqs

The group or individuals who decide the supplier’s and product requirements are classified as________?

The group or individuals who decide the supplier’s and product requirements are classified as________?

A. deciders
B. selectors
C. evaluators
D. providers

Read More The group or individuals who decide the supplier’s and product requirements are classified as________?

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