Global Marketplace | Marketing Mcqs

The group which adopts innovation only after it becomes a tradition is classified as?

Byadmin August 25, 2021July 17, 2022

The group which adopts innovation only after it becomes a tradition is classified as?

A. late majority
B. early majority
C. laggard
D. early adopter

Marketing Mcqs | Product Strategy Setting

The emergency, goods and impulse goods are the types of __________?

The emergency, goods and impulse goods are the types of __________?

A. convenience goods
B. shopping goods
C. unsought goods
D. specialty goods

Read More The emergency, goods and impulse goods are the types of __________?
Consumer Markets and Buyer Behavior | Marketing Mcqs

The pricing strategy in which the standard markup is added into the cost of market offering is classified as?

The pricing strategy in which the standard markup is added into the cost of market offering is classified as?

A. marginal pricing
B. cost plus pricing
C. markup pricing
D. both b and c

Read More The pricing strategy in which the standard markup is added into the cost of market offering is classified as?
Integrated Marketing Channels | Marketing Mcqs

The system in which company creates partnerships with different channels to deliver their market offering is classified as ________?

The system in which company creates partnerships with different channels to deliver their market offering is classified as ________?

A. functional network
B. predatory network
C. hybrid network
D. value network

Read More The system in which company creates partnerships with different channels to deliver their market offering is classified as ________?
Identifying Market Segments and Targets | Marketing Mcqs

The split loyal can show the company’s ___________?

The split loyal can show the company’s ___________?

A. loyalty
B. competitor’s brands
C. strengths
D. weaknesses

Read More The split loyal can show the company’s ___________?
Creating Long-term Loyalty Relationships | Marketing Mcqs

A persons feeling of pleasure which results in products performance that match expectations is called __________?

A persons feeling of pleasure which results in products performance that match expectations is called __________?

A. satisfaction
B. dissatisfaction
C. distinctive proposition
D. superior value

Read More A persons feeling of pleasure which results in products performance that match expectations is called __________?
Customer Driven Marketing Strategy | Marketing Mcqs

The global communication and product strategy in which communication and product both are adjusted to fit in foreign market is classified as?

The global communication and product strategy in which communication and product both are adjusted to fit in foreign market is classified as?

A. product adaptation
B. straight product extension
C. dual adaptation
D. communication adaptation

Read More The global communication and product strategy in which communication and product both are adjusted to fit in foreign market is classified as?

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