Crafting Brand Positioning | Marketing Mcqs

The brand association which can be made because of internal resources and feasible commitment is classified as ___________?

Byadmin September 30, 2021July 17, 2022

The brand association which can be made because of internal resources and feasible commitment is classified as ___________?

A. desirability
B. deliverability
C. differentiability
D. feasibility

Collecting Information and Forecasting Demand | Marketing Mcqs

The set of customer’s having interest in market offering but lack of access to it is called __________?

The set of customer’s having interest in market offering but lack of access to it is called __________?

A. potential market
B. available market
C. target market
D. penetrated market

Read More The set of customer’s having interest in market offering but lack of access to it is called __________?
Customer Driven Marketing Strategy | Marketing Mcqs

The group of nations that are gathered to work for common goals in regulation of international level trade is called?

The group of nations that are gathered to work for common goals in regulation of international level trade is called?

A. socio-economic community
B. economic community
C. geographical community
D. geo-political community

Read More The group of nations that are gathered to work for common goals in regulation of international level trade is called?
Marketing Mcqs | Product Strategy Setting

The emergency, goods and impulse goods are the types of __________?

The emergency, goods and impulse goods are the types of __________?

A. convenience goods
B. shopping goods
C. unsought goods
D. specialty goods

Read More The emergency, goods and impulse goods are the types of __________?
Marketing Mcqs | Product Strategy Setting

The ways in which a company can do the product line stretching are _________?

The ways in which a company can do the product line stretching are _________?

A. down-market stretch
B. up-market stretch
C. Two-way stretch
D. all of the above

Read More The ways in which a company can do the product line stretching are _________?
Collecting Information and Forecasting Demand | Marketing Mcqs

The lower the product-penetration percentage, the ___________?

The lower the product-penetration percentage, the ___________?

A. higher the potential
B. lower the potential
C. higher the buying power
D. lower the buying power

Read More The lower the product-penetration percentage, the ___________?
Analyzing Marketing Environment | Marketing Mcqs

The basic competitive strategies includes?

The basic competitive strategies includes?

A. cost leadership
B. focusing strategy
C. differentiation
D. all of above

Read More The basic competitive strategies includes?

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