A. Future Product
B. Expected Product
C. Latent Product
D. Existing Product (correct)
A Marketer is someone seeking a response from another party, called the __________.
A. Customer
B. Fund raiser, contributor
C. Voter
D. Prospect (correct)
Information can be produced and marketed as a ___________?
A. Product (correct)
b. Show
C. Reality
D. Service
Good marketing is no accident, but a result of careful planning and __________?
A. Execution (correct)
C. Strategies
D. Tactics
e. Research
Marketing is both an “art” and a “science” there is constant tension between the creative side of marketing and the ________ side.
A. Selling side
B. Formulated side (correct)
C. Management side
D. Forecasting side
A transaction involves ____________?
A. at least two parties
C. each party is capable of communication and delivery
D. each party is free to accept or reject the exchange offer
E. all of the above (correct)
The systems of accounting are _____________?
A. Two (correct)
B. Three
C. Five
D. Six
Debts which are payable in the course of a month are called _____________?
A. External liabilities
B. Fixed liabilities
C. Current liabilities (correct)
D. Liquid Liabilities
Income earned but not received is called ____________?
A. Fictitious assets
B. Quick asset
C. Real asset
D. Outstanding asset (correct)
The assets which come into existence upon the happening of a certain event are called__________?
A. Contingent assets (correct)
B. Fixed assets
C. Fictitious assets
D. Quick assets