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Nike has expanded from running shoes to athletic shoes, athletic clothing, equipment strengthening its association to peak performance and sports in the process. This is an advantage of Line extension because

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Question:

Nike has expanded from running shoes to athletic shoes, athletic clothing, equipment strengthening its association to peak performance and sports in the process. This is an advantage of Line extension because

A.

Enhances Parent image

B.

Confuse customer

C.

Confuse Retailers

D.

Can dilute brand image

Answer» a. Enhances Parent image

Note: The above multiple-choice question is for all general and Competitive Exams in India.