Managing Marketing Information Customer Insights | Marketing Mcqs

Marketing myopia is to pay attention to?

Byadmin August 26, 2021July 18, 2022

Marketing myopia is to pay attention to?

A. Product offered by company
B. Benefits produced by products
C. Experiences associated with products
D. None of above

Marketing Mcqs | Personal Selling and Sales Promotion

The kind of pricing strategy which allow sellers to continuously adjust prices according to needs and characteristics of customers is classified as?

The kind of pricing strategy which allow sellers to continuously adjust prices according to needs and characteristics of customers is classified as?

A. fake pricing
B. termed pricing
C. dynamic pricing
D. international pricing

Read More The kind of pricing strategy which allow sellers to continuously adjust prices according to needs and characteristics of customers is classified as?
Marketing Channels | Marketing Mcqs

The ‘cars’, ‘food items’ and computers are best classified as?

The ‘cars’, ‘food items’ and computers are best classified as?

A. tangible products
B. exchange of goods
C. product marketing
D. ownership of nothing

Read More The ‘cars’, ‘food items’ and computers are best classified as?
Marketing Mcqs | New Product Development

The process of systematic search for gathering new product ideas is called?

The process of systematic search for gathering new product ideas is called?

A. idea generation
B. product generation
C. market development
D. business development

Read More The process of systematic search for gathering new product ideas is called?
Marketing Mcqs | Products | Services and Brands

The list of products depending upon long run consumer benefits and consumer satisfaction does not includes?

The list of products depending upon long run consumer benefits and consumer satisfaction does not includes?

A. salutary products
B. outbound products
C. deficient products
D. pleasing products

Read More The list of products depending upon long run consumer benefits and consumer satisfaction does not includes?
Marketing Channels | Marketing Mcqs

The whole marketing strategy of a company should support?

The whole marketing strategy of a company should support?

A. Point of Differentiation
B. Positioning strategy
C. Targeting
D. Both b & c

Read More The whole marketing strategy of a company should support?
Marketing Mcqs | Product Strategy Setting

The long lasting products that facilitate the development of the finished product is classified as ___________?

The long lasting products that facilitate the development of the finished product is classified as ___________?

A. capital items
B. natural items
C. farm items
D. heterogeneous items

Read More The long lasting products that facilitate the development of the finished product is classified as ___________?

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