Market offering can be combination of?
Market offering can be combination of?
A. product & services
B. Information
C. Places
D. All of above
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The way the consumers feel or perceive towards an actual product or potential market offering is called?
The way the consumers feel or perceive towards an actual product or potential market offering is called?A. sales concept
B. product idea
C. product image
D. customer managementThe fifth step in the process of new product development is?
The fifth step in the process of new product development is?A. business analysis
B. analyzing marketing strategy
C. deciding marketing medium
D. attracting new engineersThe way of selling in which groups of people are involved from various departments such as finance, engineering and marketing to serve large accounts is called?
The way of selling in which groups of people are involved from various departments such as finance, engineering and marketing to serve large accounts is called?A. nominal selling
B. territorial selling
C. team selling
D. group sellingThe technique in which the people create picture of collage or other drawings to depict consumer’s perceptions is called _________?
The technique in which the people create picture of collage or other drawings to depict consumer’s perceptions is called _________?A. visualizations
B. personifications
C. laddering
D. associationsIn __________more customers would like to buy the product than can be satisfied.
In __________more customers would like to buy the product than can be satisfied.
A. latent demand
B. irregular demand
C. overfull demand
D. excessiveThe ‘Relative Perceived Quality’ is classified as ___________?
The ‘Relative Perceived Quality’ is classified as ___________?A. unit metrics
B. procedural metrics
C. marketing external metrics
D. sampling metrics