It includes two visual signals of a brand—its character (E.g.: Amul girl, Vodafone ZOO ZOO) and its logo. This is known as

by
Question:

It includes two visual signals of a brand—its character (E.g.: Amul girl, Vodafone ZOO ZOO) and its logo. This is known as

A.

Brand Symbol

B.

Brand Looks

C.

Brand relationship

D.

Brand quality

Answer» a. Brand Symbol

Note: The above multiple-choice question is for all general and Competitive Exams in India.