Answering Exams

In the course of converting to a marketing orientation, a company faces three hurdles _______.

In the course of converting to a marketing orientation, a company faces three hurdles _______.

A. Organized resistance, slow learning, and fast forgetting (Correct)
B. Management, customer reaction, competitive response
C. Decreased profits, increased R&D, additional distribution
D. Forecasted demand, increased sales expense, increased inventory costs

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