A. Stars
B. Cash Cows
C. Question marks
D. Dogs
A. tangible goods with accompanying services
B. pure tangible goods
C. pure services
D. major service with minor goods
A. non-believers
B. believers
C. strivers
D. non-strivers
A. extensive growth
B. intensive growth
C. integrative growth
D. disintegrative growth
A. unit dashboards
B. brand metrics pathway
C. marketing dashboards
D. stakeholder’s dashboards
A. broadcast media
B. display media
C. online media
D. print media
A. service
B. product
C. co-branding
D. None of the above