In business buying process, the participants involved are?
In business buying process, the participants involved are?
A. user
B. influencer
C. decider and gatekeeper
D. buyer
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The pricing strategies related to product mix consists of?
The pricing strategies related to product mix consists of?A. product bundle pricing
B. by-product pricing
C. captive product pricing
D. all of aboveThe potential number of buyers multiply average quantity show the ____________?
The potential number of buyers multiply average quantity show the ____________?A. total demand potential
B. current demand
C. total market potential
D. total production potentialThe ‘Millennial’ are also classified as?
The ‘Millennial’ are also classified as?A. generation X
B. generation Y
C. baby boomers
D. both a and bThe comprehensive and organized collection about individual prospect of customer including psychographic, geographic and demographic data is called?
The comprehensive and organized collection about individual prospect of customer including psychographic, geographic and demographic data is called?A. premium database
B. customer database
C. event database
D. rebate databaseMajor environmental forces are?
Major environmental forces are?A. Suppliers & consumers
B. Company & competitors
C. Marketing intermediaries
D. None of the aboveThe business buying situation in which the order is placed for first time is?
The business buying situation in which the order is placed for first time is?A. new task
B. modified rebuy
C. straight rebuy
D. solutions selling