Our website is made possible by displaying online advertisements to our visitors. Please consider supporting us by whitelisting our website.

In business buying process, the group who has formal authority of supplier selection is classified as?

/ Consumer Markets and Buyer Behavior, Marketing Mcqs / By
In business buying process, the group who has formal authority of supplier selection is classified as?

A. user
B. influencer
C. decider and gatekeeper
D. buyer