Crafting Brand Positioning | Marketing Mcqs

In brand mantra, the process of making it memorable is classified in dimension of __________?

Byadmin September 30, 2021July 18, 2022

In brand mantra, the process of making it memorable is classified in dimension of __________?

A. simplifying
B. straddling
C. communication
D. inspiration

Marketing Mcqs | Pricing Strategy

The factors that can affect purchase decision and attention are?

The factors that can affect purchase decision and attention are?

A. attitude of others
B. unexpected situational factors
C. expected situational factors
D. both a and b

Read More The factors that can affect purchase decision and attention are?
Creating Brand Equity | Marketing Mcqs

When customers react favorably for specific brand and identify it differently, it is said to be __________?

When customers react favorably for specific brand and identify it differently, it is said to be __________?

A. positive brand equity
B. negative brand equity
C. buyer’s equity
D. market share equity

Read More When customers react favorably for specific brand and identify it differently, it is said to be __________?
Identifying Market Segments and Targets | Marketing Mcqs

The VALS segmentation main framework dimensions are ________?

The VALS segmentation main framework dimensions are ________?

A. consumer motivation
B. consumer resources
C. consumer solicitation
D. both A and B

Read More The VALS segmentation main framework dimensions are ________?
Creating Brand Equity | Marketing Mcqs

In brand dynamics, the relevance to consumer needs within an affordable price is classified as __________?

In brand dynamics, the relevance to consumer needs within an affordable price is classified as __________?

A. performance
B. advantage
C. presence
D. brand relevance

Read More In brand dynamics, the relevance to consumer needs within an affordable price is classified as __________?
Marketing Mcqs | Pricing Strategy

The group of customers who follows a majority of people before buying innovative products is called?

The group of customers who follows a majority of people before buying innovative products is called?

A. late majority
B. early majority
C. laggard
D. early adopter

Read More The group of customers who follows a majority of people before buying innovative products is called?
Developing Marketing Strategies and Plans | Marketing Mcqs

The form of countertrade in which buyer’s and seller’s exchange goods without involving any third party is classified as _________?

The form of countertrade in which buyer’s and seller’s exchange goods without involving any third party is classified as _________?

A. barter
B. compensation deal
C. offset
D. buy back arrangement

Read More The form of countertrade in which buyer’s and seller’s exchange goods without involving any third party is classified as _________?

Similar Posts