Question:

Dettol Antiseptic Lotion, Dettol Soap, Dettol Sanitizer, Dettol hand wash are

A.

Brand extension

B.

Line Extension

C.

Co- branding

D.

Ad- brands

Answer» a. Brand extension

Question:

Despite this massive set back, they kept the cord live with their consumers. A series of videos with hashtags WEMISSYOUTOO were launched by the well known brand

A.

Yippe

B.

Top Ramen

C.

Maggi

D.

Chings

Answer» c. Maggi

Question:

Nike has expanded from running shoes to athletic shoes, athletic clothing, equipment strengthening its association to peak performance and sports in the process. This is an advantage of Line extension because

A.

Enhances Parent image

B.

Confuse customer

C.

Confuse Retailers

D.

Can dilute brand image

Answer» a. Enhances Parent image