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Creating innovative and new ideas, identifying customers benefit, selecting specific appeals for advertisements are the part of _____

/ Advertising in Contemporary Society solved MCQs / By
Question:

Creating innovative and new ideas, identifying customers benefit, selecting specific appeals for advertisements are the part of _____

A.

Message strategy

B.

Message execution

C.

Selecting media

D.

Measuring communication

Answer» a. Message strategy

Note: The above multiple-choice question is for all general and Competitive Exams in India.