The consumer products does not include?
A. sought products
B. unsought products
C. specialty products
D. shopping products
Services and Brands
The industry capital items include?
The industry capital items include?
A. installations
B. industrial materials and parts
C. shopping products
D. both a and b
The airliners and home repairers are best classified as?
The airliners and home repairers are best classified as?
A. barter system
B. products
C. services
D. distribution channels
If the lawn mower is bought for landscaping business, the lawn mower is classified as?
If the lawn mower is bought for landscaping business, the lawn mower is classified as?
A. consumer products
B. industrial products
C. augmented products
D. specialty products
The services or products that customers buy immediately after noticing are classified as?
The services or products that customers buy immediately after noticing are classified as?
A. augmented product or services
B. convenience products and services
C. shopping goods or services
D. sought products or services
The classic example of multi-brands is?
The classic example of multi-brands is?
A. Coca-Cola of different flavors
B. P&G detergents brands as ‘Tide, Ivory, Dreft’
C. Toyota new brand ‘Scion’
D. Kellogg’s Special K’ snacks and protein waters
The companies who are selling life insurances are selling?
The companies who are selling life insurances are selling?
A. sought specialty products
B. augmented industrial product
C. unsought shopping products
D. unsought consumer products
The products that are low priced and placed at most convenient available places in retail stores are classified as?
The products that are low priced and placed at most convenient available places in retail stores are classified as?
A. specialty products
B. subspecialty products
C. convenience products
D. unsought products
The consumer products with unique and differentiated characteristics are best classified as?
The consumer products with unique and differentiated characteristics are best classified as?
A. specialty products
B. unsought products
C. convenient products
D. unsought specialty products
The products such as toffees and candies are examples of?
The products such as toffees and candies are examples of?
A. convenience products
B. unsought products
C. shopping products
D. augmented products