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Pricing Strategy

The consumer promotion technique through which brand marketing event is created by company or it participates in other sponsored event is classified as?

The consumer promotion technique through which brand marketing event is created by company or it participates in other sponsored event is classified as?

A. event marketing
B. sponsored marketing
C. branding
D. premium marketing

The consumer promotion technique through which brand marketing event is created by company or it participates in other sponsored event is classified as? Read More »

Marketing Mcqs, Pricing Strategy

The type of discount made to those buyers who use to buy the products or services that are out of season is classified as?

The type of discount made to those buyers who use to buy the products or services that are out of season is classified as?

A. cash discount
B. seasonal discount
C. functional discount
D. quantity discount

The type of discount made to those buyers who use to buy the products or services that are out of season is classified as? Read More »

Marketing Mcqs, Pricing Strategy

According to ‘Maslow’s hierarchy of needs’, the need for self-development and realization is included in?

According to ‘Maslow’s hierarchy of needs’, the need for self-development and realization is included in?

A. physiological needs
B. social needs
C. self-actualization needs
D. esteem needs

According to ‘Maslow’s hierarchy of needs’, the need for self-development and realization is included in? Read More »

Marketing Mcqs, Pricing Strategy

The sales promotion tools used to stimulate purchase, motivate salespeople and generate business leads are classified in category of?

The sales promotion tools used to stimulate purchase, motivate salespeople and generate business leads are classified in category of?

A. event promotion
B. off deal promotion
C. trade promotions
D. business promotions

The sales promotion tools used to stimulate purchase, motivate salespeople and generate business leads are classified in category of? Read More »

Marketing Mcqs, Pricing Strategy

According to promotional mix, the method which focuses on building relationships with individual customers to maintain lasting relationship is called?

According to promotional mix, the method which focuses on building relationships with individual customers to maintain lasting relationship is called?

A. sales promotion
B. offline promotion
C. direct channeling
D. direct marketing

According to promotional mix, the method which focuses on building relationships with individual customers to maintain lasting relationship is called? Read More »

Marketing Mcqs, Pricing Strategy