According to ‘Maslow’s hierarchy of needs’, the need for security and protection is classified as?
A. physiological needs
B. social needs
C. safety needs
D. esteem needs
A. physiological needs
B. social needs
C. safety needs
D. esteem needs
A. Strengths
B. Weaknesses
C. Opportunities
D. Threats
The positive situational factors and internal capabilities is part of company’s? Read More »
Marketing Mcqs, Pricing StrategyA. motivation
B. perception
C. beliefs and attitudes
D. all of above
The ‘psychological factors’ that affect consumer’s buying behaviors includes? Read More »
Marketing Mcqs, Pricing StrategyA. upper middles
B. working class
C. lower uppers
D. upper uppers
A. relative advantage
B. divisibility
C. communicability
D. compatibility
The tendency to which innovation may tried for limited time is? Read More »
Marketing Mcqs, Pricing StrategyA. sample
B. coupon
C. premium
D. cash refunds
A. inside sales force
B. outside sales force
C. channel intermediaries
D. nominal sales force
The kind of sales people who travel to call all the customers in field is classified as? Read More »
Marketing Mcqs, Pricing StrategyA. deliberate
B. guided by respect
C. skeptical
D. tradition bound
The adopter group ‘early majority’ is? Read More »
Marketing Mcqs, Pricing StrategyA. small groups
B. family
C. social roles and status
D. all of above
The ‘social factors’ includes? Read More »
Marketing Mcqs, Pricing StrategyA. selective attention
B. selective distortion
C. selective retention
D. all of above