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Personal Selling and Sales Promotion

The type of cost reduction made for channel members who perform the functions of record keeping, storing and selling is classified as?

Marketing Mcqs, Personal Selling and Sales Promotion /
The type of cost reduction made for channel members who perform the functions of record keeping, storing and selling is classified as?

A. functional discount
B. quantity discount
C. cash discount
D. seasonal discount

The type of cost reduction made for channel members who perform the functions of record keeping, storing and selling is classified as? Read More »

Marketing Mcqs, Personal Selling and Sales Promotion

The kind of pricing strategy which allow sellers to continuously adjust prices according to needs and characteristics of customers is classified as?

Marketing Mcqs, Personal Selling and Sales Promotion /
The kind of pricing strategy which allow sellers to continuously adjust prices according to needs and characteristics of customers is classified as?

A. fake pricing
B. termed pricing
C. dynamic pricing
D. international pricing

The kind of pricing strategy which allow sellers to continuously adjust prices according to needs and characteristics of customers is classified as? Read More »

Marketing Mcqs, Personal Selling and Sales Promotion

The type of cost reduction made for buyers who pay their accounts payable promptly is classified as?

Marketing Mcqs, Personal Selling and Sales Promotion /
The type of cost reduction made for buyers who pay their accounts payable promptly is classified as?

A. cash discount
B. seasonal discount
C. functional discount
D. quantity discount

The type of cost reduction made for buyers who pay their accounts payable promptly is classified as? Read More »

Marketing Mcqs, Personal Selling and Sales Promotion

Finding new segments and new users which can result in increased consumption of market offering is said to be?

Marketing Mcqs, Personal Selling and Sales Promotion /
Finding new segments and new users which can result in increased consumption of market offering is said to be?

A. modifying marketing mix
B. modifying raw material schedule
C. modifying the product
D. modifying the market

Finding new segments and new users which can result in increased consumption of market offering is said to be? Read More »

Marketing Mcqs, Personal Selling and Sales Promotion

The prices that buyers keep in their mind and compare the price of given product to other product’s prices are called?

Marketing Mcqs, Personal Selling and Sales Promotion /
The prices that buyers keep in their mind and compare the price of given product to other product’s prices are called?

A. double way pricing
B. Two way pricing
C. reference prices
D. comparable prices

The prices that buyers keep in their mind and compare the price of given product to other product’s prices are called? Read More »

Marketing Mcqs, Personal Selling and Sales Promotion

The pricing strategy which combines prices of two or more products in a combo pack is classified as?

Marketing Mcqs, Personal Selling and Sales Promotion /
The pricing strategy which combines prices of two or more products in a combo pack is classified as?

A. segmented pricing
B. discount pricing
C. allowance pricing
D. product bundle pricing

The pricing strategy which combines prices of two or more products in a combo pack is classified as? Read More »

Marketing Mcqs, Personal Selling and Sales Promotion

The geographical pricing strategy in which seller bears whole or portion of freight is classified as?

Marketing Mcqs, Personal Selling and Sales Promotion /
The geographical pricing strategy in which seller bears whole or portion of freight is classified as?

A. flexible pricing
B. uniform pricing
C. basing point pricing
D. freight absorption costing

The geographical pricing strategy in which seller bears whole or portion of freight is classified as? Read More »

Marketing Mcqs, Personal Selling and Sales Promotion

The type of product development which is systematic, holistic and not compartmentalized is said to be?

Marketing Mcqs, Personal Selling and Sales Promotion /
The type of product development which is systematic, holistic and not compartmentalized is said to be?

A. customer centered product development
B. team based product development
C. systematic product development
D. concentration based development

The type of product development which is systematic, holistic and not compartmentalized is said to be? Read More »

Marketing Mcqs, Personal Selling and Sales Promotion