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Marketing Mcqs

The expenditures that are tailored to particular value chain and organization are classified as________?

August 15, 2022September 29, 2021 by admin
The expenditures that are tailored to particular value chain and organization are classified as________?

A. vertical investments
B. horizontal investments
C. specific investments
D. contractual investments

Categories Analyzing Business Markets, Marketing Mcqs

In straight rebuy buying mode, the business buyer makes the__________?

August 15, 2022September 29, 2021 by admin
In straight rebuy buying mode, the business buyer makes the__________?

A. fewest decision
B. most of the decision
C. new decisions
D. modified purchases

Categories Analyzing Business Markets, Marketing Mcqs

In modified rebuy, the suppliers who want to protect their business are classified as_________?

August 15, 2022September 29, 2021 by admin
In modified rebuy, the suppliers who want to protect their business are classified as_________?

A. modified suppliers
B. new suppliers
C. in-suppliers
D. out-suppliers

Categories Analyzing Business Markets, Marketing Mcqs

The purchases of schools, nursing homes, prisons and other institutions are classified as_________?

August 15, 2022September 29, 2021 by admin
The purchases of schools, nursing homes, prisons and other institutions are classified as_________?

A. government markets
B. consumer markets
C. institutional markets
D. business markets

Categories Analyzing Business Markets, Marketing Mcqs

The recognition of extrinsic and interpersonal influences emphasize on strengthening of_________?

August 15, 2022September 29, 2021 by admin
The recognition of extrinsic and interpersonal influences emphasize on strengthening of_________?

A. corporate brand
B. competitor’s brand
C. supplier’s brand
D. initiator brand

Categories Analyzing Business Markets, Marketing Mcqs

The process of allowing flexibility for unanticipated events is classified as__________?

August 15, 2022September 29, 2021 by admin
The process of allowing flexibility for unanticipated events is classified as__________?

A. adaption
B. adaptation
C. adoption
D. communication

Categories Analyzing Business Markets, Marketing Mcqs

The industries such as media buying, energy management and advertising agencies are classified as_______?

August 15, 2022September 29, 2021 by admin
The industries such as media buying, energy management and advertising agencies are classified as_______?

A. geographical hubs
B. functional hubs
C. vertical hubs
D. horizontal hubs

Categories Analyzing Business Markets, Marketing Mcqs

The individual who shapes product specifications and plays role in negotiation are classified as________?

August 15, 2022September 29, 2021 by admin
The individual who shapes product specifications and plays role in negotiation are classified as________?

A. buyers
B. suppliers
C. approvers
D. providers

Categories Analyzing Business Markets, Marketing Mcqs

The form of undersupply relative to an explicit or implicit contract is classified as_________?

August 15, 2022September 29, 2021 by admin
The form of undersupply relative to an explicit or implicit contract is classified as_________?

A. self-serving
B. opportunism
C. reduced opportunities
D. asset specify

Categories Analyzing Business Markets, Marketing Mcqs

The buying mode in which the buyer purchases products or services for the very first time is classified as________?

August 15, 2022September 29, 2021 by admin
The buying mode in which the buyer purchases products or services for the very first time is classified as________?

A. new task
B. modified task
C. straight task
D. in-house task

Categories Analyzing Business Markets, Marketing Mcqs
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