A. users
B. influencers
C. deciders
D. initiators
A. straight rebuy
B. turned rebuy
C. new buy
D. purpose buying
A. framing
B. outsourcing
C. off shoring
D. selling
A. new decisions
B. modified purchases
C. fewest decision
D. most of the decision
In new-task buying mode, the business buyer makes the__________? Read More »
Analyzing Business Markets, Marketing McqsA. in-suppliers
B. out-suppliers
C. modified suppliers
D. new suppliers
A. relative buyers
B. price sensitive buyers
C. business markets
D. consumer markets
A. modified buyers
B. modified task
C. modified rebuy
D. modified buy
A. systems buying
B. management supplies
C. systems contracting
D. system selling
A. vertical coordination
B. horizontal coordination
C. contract coordination
D. selling coordination
The stronger buyer and seller ties are facilitated in__________? Read More »
Analyzing Business Markets, Marketing McqsA. highest benefit package
B. lowest benefit package
C. medium benefit package
D. initiating benefit package
