A. personal sources
B. commercial sources
C. public sources
D. experimental sources
A. self-values
B. self-motivation
C. personality
D. self-goals
A. membership behavior
B. market behavior
C. database behavior
D. consumer behavior
A. market penetration
B. market division
C. market partitioning
D. customer classification
A. selective attention
B. selective shopping
C. selective ad watching
D. selective noticing
A. availability heuristic
B. representative heuristic
C. anchoring heuristic
D. adjusting heuristic
A. geographically constrained
B. time constrained
C. money constrained
D. both B and C
A. long term memory
B. short term memory
C. permanent memory
D. None of above
The limited and temporary repository of useful information is classified as____________? Read More »
Analyzing Consumer Markets, Marketing McqsA. brand personality
B. personality
C. self-goals
D. self-values
A. social factors
B. cultural factors
C. personal factors
D. all of the above
The consumer’s buying behavior is largely influenced by___________? Read More »
Analyzing Consumer Markets, Marketing Mcqs