A. company demand
B. potential demand
C. estimated demand
D. minimum demand
A. higher the potential
B. lower the potential
C. higher the buying power
D. lower the buying power
The lower the product-penetration percentage, the ___________? Read More »
Collecting Information and Forecasting Demand, Marketing McqsA. potential demand
B. estimated demand
C. company demand
D. minimum demand
A. marketing management
B. building marketing records
C. field work
D. marketing intelligence on internet
The ‘public blogs’ and customer complaint sites are examples of ___________? Read More »
Collecting Information and Forecasting Demand, Marketing McqsA. statistical demand
B. exponential demand
C. economic demand
D. product demand
Measuring the impact of casual factors such as income and price is called __________? Read More »
Collecting Information and Forecasting Demand, Marketing McqsA. internal records
B. external records
C. private records
D. public records
A company’s order-to-payment cycle is the part of ___________? Read More »
Collecting Information and Forecasting Demand, Marketing McqsA. low market penetration index
B. high market penetration index
C. stretched market penetration index
D. strict demand
A. chain-ratio method
B. supply ratio method
C. raw material ratio
D. fixed cost ratio
A. market potential
B. market demand
C. product potential
D. share potential
A. product marketing
B. service marketing
C. internet based market intelligence
D. market development
