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Marketing Mcqs

The assigning of resources to stronger ones to form the weaker markets are classified as ____________?

July 17, 2022September 29, 2021 by admin
The assigning of resources to stronger ones to form the weaker markets are classified as ____________?

A. strategic withdrawal
B. planned contraction
C. unplanned withdrawal
D. both A and B

Categories Competitive Dynamics, Marketing Mcqs

The defense strategy in which the leader stretches over new market territories using market diversification is classified as _____________?

July 17, 2022September 29, 2021 by admin
The defense strategy in which the leader stretches over new market territories using market diversification is classified as _____________?

A. mobile defense
B. static defense
C. stable defense
D. unstable defenses

Categories Competitive Dynamics, Marketing Mcqs

The attempt of capturing a large territory by launching several front grand offensive marketing strategy is classified as ____________?

July 17, 2022September 29, 2021 by admin
The attempt of capturing a large territory by launching several front grand offensive marketing strategy is classified as ____________?

A. encirclement attack
B. flank attack
C. frontal attack
D. resource attack

Categories Competitive Dynamics, Marketing Mcqs

The defense which hits the competitors and keeping off the balance in between is classified as __________?

July 17, 2022September 29, 2021 by admin
The defense which hits the competitors and keeping off the balance in between is classified as __________?

A. position defense
B. flank defense
C. preemptive defense
D. offensive defense

Categories Competitive Dynamics, Marketing Mcqs

The companies that take risks and mistakes, have vision of future necessities and flexibility are considered as ______________?

July 17, 2022September 29, 2021 by admin
The companies that take risks and mistakes, have vision of future necessities and flexibility are considered as ______________?

A. active firms
B. proactive firms
C. reactive firms
D. responsive firms

Categories Competitive Dynamics, Marketing Mcqs

The copy which is made of the market leader’s product but differentiates its pricing and distribution strategies is classified as _____________?

July 17, 2022September 29, 2021 by admin
The copy which is made of the market leader’s product but differentiates its pricing and distribution strategies is classified as _____________?

A. counterfeiter
B. cloner
C. imitator
D. adapter

Categories Competitive Dynamics, Marketing Mcqs

The marketing attack in which the attacker matches its product, price and distribution is classified as ____________?

July 17, 2022September 29, 2021 by admin
The marketing attack in which the attacker matches its product, price and distribution is classified as ____________?

A. flank attack
B. frontal attack
C. bypass attack
D. guerilla attack

Categories Competitive Dynamics, Marketing Mcqs

The attack strategy challenger spots areas where the competitors are underperforming is considered as _____________?

July 17, 2022September 29, 2021 by admin
The attack strategy challenger spots areas where the competitors are underperforming is considered as _____________?

A. technological attack
B. geographic attack
C. strategic attack
D. planned attack

Categories Competitive Dynamics, Marketing Mcqs

The emulation of market leader’s product packaging with little variations is classified as ____________?

July 17, 2022September 29, 2021 by admin
The emulation of market leader’s product packaging with little variations is classified as ____________?

A. imitator
B. adapter
C. counterfeiter
D. cloner

Categories Competitive Dynamics, Marketing Mcqs

The one who offers market leader’s product and improves it, is classified as ___________?

July 17, 2022September 29, 2021 by admin
The one who offers market leader’s product and improves it, is classified as ___________?

A. imitator
B. adapter
C. counterfeiter
D. cloner

Categories Competitive Dynamics, Marketing Mcqs
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