A. minor qualities
B. search qualities
C. credence qualities
D. experience qualities
A. pure tangible goods
B. pure services
C. tangible goods with accompanying services
D. major service with minor goods
A. descriptive side
B. demand side
C. supply side
D. complementary side
A. purchase cycle cost
B. cost of responsiveness
C. life cycle cost
D. assurance cost
A. interactive marketing
B. internal marketing
C. external marketing
D. descriptive marketing
A. empathy
B. reliability
C. responsiveness
D. assurance
A. empathy services
B. value-augmenting services
C. facilitating services
D. assurance services
A. search qualities
B. credence qualities
C. experience qualities
D. minor qualities
A. service
B. product
C. co-branding
D. None of the above
A. government sector
B. private non-profit sector
C. manufacturing sector
D. business sector