A. current products in new market
B. new products for new markets
C. new products in new market
D. current product in current market
Marketing Mcqs
The approving of orders, shipping of goods on time and payment of collection is the part of _________?
A. the fulfill management process
B. customer acquisition process
C. customer relationship management
D. corporate goals
The list of company’s major strategic alliances do not include _________?
A. product alliance
B. promotional alliance
C. pricing collaborations
D. financial alliances
The analysis of strengths and weaknesses are included in __________?
A. external environment
B. market environment
C. internal environment
D. product environment
When two companies join hands to market new or complementary products, it is best classified as __________?
A. product alliance
B. logistic alliances
C. service alliance
D. market collaborations
The planning of target market and value proposition of firm is the part of ___________?
A. tactical marketing plan
B. strategic marketing plan
C. firm’s financial plan
D. market opportunities
For the planning of period, the development of specific goals is called __________?
A. goal formulation
B. goal achievement
C. goal hierarchy
D. quantitative objective
The process of defining customer focuses on selling a product to existing market is called _________?
A. target market definition
B. strategic market definition
C. financial market definition
D. business analysis definition
The assessment of growth opportunities is the part of ____________?
A. corporate planning
B. tactical planning
C. strategic planning
D. financial planning
When a firm offers logistical services for some other company’s product, it is said to be _________?
A. logistic alliance
B. production alliances
C. raw materials alliance
D. employee alliances