Our website is made possible by displaying online advertisements to our visitors. Please consider supporting us by whitelisting our website.

Marketing Mcqs

The building of understanding, individual customer offerings and deeper relationships is the part of ____________?

Developing Marketing Strategies and Plans, Marketing Mcqs /
The building of understanding, individual customer offerings and deeper relationships is the part of ____________?

A. customer acquisition process
B. the new-offering process
C. customer relationship management
D. the strategic management process

The building of understanding, individual customer offerings and deeper relationships is the part of ____________? Read More »

Developing Marketing Strategies and Plans, Marketing Mcqs

The planning of marketing tactics, merchandising and customer services is the part of ___________?

Developing Marketing Strategies and Plans, Marketing Mcqs /
The planning of marketing tactics, merchandising and customer services is the part of ___________?

A. strategic marketing plan
B. market opportunities
C. tactical marketing plan
D. firm’s financial plan

The planning of marketing tactics, merchandising and customer services is the part of ___________? Read More »

Developing Marketing Strategies and Plans, Marketing Mcqs

The process of planning where to allocate the funds of business unit is the part of planning under __________?

Developing Marketing Strategies and Plans, Marketing Mcqs /
The process of planning where to allocate the funds of business unit is the part of planning under __________?

A. division level
B. business level
C. corporate level
D. decision level

The process of planning where to allocate the funds of business unit is the part of planning under __________? Read More »

Developing Marketing Strategies and Plans, Marketing Mcqs

The structure, policies and corporate culture to change business environment are called __________?

Developing Marketing Strategies and Plans, Marketing Mcqs /
The structure, policies and corporate culture to change business environment are called __________?

A. organization
B. company
C. conglomerate
D. diversified market

The structure, policies and corporate culture to change business environment are called __________? Read More »

Developing Marketing Strategies and Plans, Marketing Mcqs

The shared values, norms, stories and beliefs characterizing the organization are called __________?

Creating Long-term Loyalty Relationships, Marketing Mcqs /
The shared values, norms, stories and beliefs characterizing the organization are called __________?

A. organizational culture
B. departmental culture
C. business environment
D. analytical environment

The shared values, norms, stories and beliefs characterizing the organization are called __________? Read More »

Creating Long-term Loyalty Relationships, Marketing Mcqs

In the value creation, ‘communicating the value’ phase includes __________?

Developing Marketing Strategies and Plans, Marketing Mcqs /
In the value creation, ‘communicating the value’ phase includes __________?

A. utilizing the social media sources
B. utilizing raw materials
C. utilizing the competencies
D. utilizing the capabilities

In the value creation, ‘communicating the value’ phase includes __________? Read More »

Developing Marketing Strategies and Plans, Marketing Mcqs