If the fixed cost is $45000, units sold are 60000 and the variable cost is $25 then the unit cost will be __________?
A. $33.75
B. $30.75
C. $25.75
D. $28.75
Marketing Mcqs
The pricing technique according to which company charges it’s customers on the basis of prices competitors is classified as _________?
The pricing technique according to which company charges it’s customers on the basis of prices competitors is classified as _________?
A. value pricing
B. perceived pricing
C. going rate pricing
D. high low pricing
The amusement parks charge less to school trips, is an example of ___________?
The amusement parks charge less to school trips, is an example of ___________?
A. channel pricing
B. customer segment pricing
C. product form pricing
D. image pricing
Considering the Dutch auctions, the technique in which the potential auctioneer offers the lowest to compete, is used in situation of __________?
Considering the Dutch auctions, the technique in which the potential auctioneer offers the lowest to compete, is used in situation of __________?
A. One seller, many buyers
B. One buyer, many sellers
C. many sellers, many buyers
D. one buyer, one seller
The techniques involved in promotional pricing are ________?
The techniques involved in promotional pricing are ________?
A. loss leader pricing
B. cash rebates
C. low interest pricing
D. all of the above
The low prices of shoes for marathon participating athletes is an example of __________?
The low prices of shoes for marathon participating athletes is an example of __________?
A. special customer pricing
B. special event pricing
C. loss leader pricing
D. cash rebates
The selling practice of companies in which company charges two or more prices without any difference in costs is classified as __________?
The selling practice of companies in which company charges two or more prices without any difference in costs is classified as __________?
A. price functionality
B. price rebates
C. price discrimination
D. price leadership
The price discrimination in which same product is charged differently at different places even though cost of offering the product is exactly same is known as ________?
The price discrimination in which same product is charged differently at different places even though cost of offering the product is exactly same is known as ________?
A. customer segment pricing
B. product-form pricing
C. location pricing
D. channel pricing
The price reduction is awarded to buyers who buy services and goods in off-season is classified as __________?
The price reduction is awarded to buyers who buy services and goods in off-season is classified as __________?
A. oligopolistic discount
B. equalizing discount
C. offset discount
D. seasonal discount
The extra payment awarded to resellers for their participation in special programs is classified as __________?
The extra payment awarded to resellers for their participation in special programs is classified as __________?
A. allowance
B. offset discount
C. seasonal discount
D. equalizing discount