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Marketing Mcqs

The stage in buying behavior which follows the reviews of supplier proposals by business buyer is?

Consumer Markets and Buyer Behavior, Marketing Mcqs /
The stage in buying behavior which follows the reviews of supplier proposals by business buyer is?

A. supplier selection
B. proposal solicitation
C. supplier search
D. order-routine specification

The stage in buying behavior which follows the reviews of supplier proposals by business buyer is? Read More »

Consumer Markets and Buyer Behavior, Marketing Mcqs

The pricing strategy which provides the right combination of good service and quality at fair price is classified as?

Consumer Markets and Buyer Behavior, Marketing Mcqs /
The pricing strategy which provides the right combination of good service and quality at fair price is classified as?

A. good value pricing
B. cost plus pricing
C. value added pricing
D. quality based pricing

The pricing strategy which provides the right combination of good service and quality at fair price is classified as? Read More »

Consumer Markets and Buyer Behavior, Marketing Mcqs

The logistic network through which the unwanted or excess products by resellers or consumers is classified as?

Consumer Markets and Buyer Behavior, Marketing Mcqs /
The logistic network through which the unwanted or excess products by resellers or consumers is classified as?

A. inbound distribution
B. outbound distribution
C. forward distribution
D. reverse distribution

The logistic network through which the unwanted or excess products by resellers or consumers is classified as? Read More »

Consumer Markets and Buyer Behavior, Marketing Mcqs

The employees of company can also contribute in idea generation and this source can be best classified as?

Consumer Markets and Buyer Behavior, Marketing Mcqs /
The employees of company can also contribute in idea generation and this source can be best classified as?

A. internal idea sources
B. external idea sources
C. off shoring ideas
D. outdated ideas

The employees of company can also contribute in idea generation and this source can be best classified as? Read More »

Consumer Markets and Buyer Behavior, Marketing Mcqs

The sales force structure in which a sales representative is assigned to geographical area is allocated to sell product line in specific area is classified as?

Consumer Markets and Buyer Behavior, Marketing Mcqs /
The sales force structure in which a sales representative is assigned to geographical area is allocated to sell product line in specific area is classified as?

A. customer sales force structure
B. product sales force structure
C. indirect sales force structure
D. territorial sales force structure

The sales force structure in which a sales representative is assigned to geographical area is allocated to sell product line in specific area is classified as? Read More »

Consumer Markets and Buyer Behavior, Marketing Mcqs