Skip to content
AnsweringExams.Com
  • Home
  • Contact Us / Report Error
  • Disclaimer

Marketing Mcqs

The pricing strategy in which company divides location into different sectors and charge same price for each sector is classified as?

July 17, 2022August 25, 2021 by admin
The pricing strategy in which company divides location into different sectors and charge same price for each sector is classified as?

A. freight on board origin pricing
B. zone pricing
C. basing point pricing
D. uniform delivered pricing

Categories Consumer Markets and Buyer Behavior, Marketing Mcqs

According to ‘real-win-worth doing’ proposition, company analysis about competitive advantage is part of?

July 18, 2022August 25, 2021 by admin
According to ‘real-win-worth doing’ proposition, company analysis about competitive advantage is part of?

A. real
B. win
C. worth doing
D. less worthy

Categories Consumer Markets and Buyer Behavior, Marketing Mcqs

In business buying process, the group having informal or formal power of approving suppliers is classified as?

July 18, 2022August 25, 2021 by admin
In business buying process, the group having informal or formal power of approving suppliers is classified as?

A. user
B. influencer
C. decider and gatekeeper
D. buyer

Categories Consumer Markets and Buyer Behavior, Marketing Mcqs

The second step in new product development is?

July 17, 2022August 25, 2021 by admin
The second step in new product development is?

A. idea generation
B. product development
C. idea screening
D. business screening

Categories Consumer Markets and Buyer Behavior, Marketing Mcqs

The pricing strategy in which prices are set lower to actual price to trigger short term sales is classified as?

July 17, 2022August 25, 2021 by admin
The pricing strategy in which prices are set lower to actual price to trigger short term sales is classified as?

A. promotional pricing
B. short term pricing
C. quick pricing
D. cyclical pricing

Categories Consumer Markets and Buyer Behavior, Marketing Mcqs

In business buying process, the one who uses the product is called?

July 18, 2022August 25, 2021 by admin
In business buying process, the one who uses the product is called?

A. user
B. influencer
C. decider and gatekeeper
D. buyer

Categories Consumer Markets and Buyer Behavior, Marketing Mcqs

The stage in buying behavior which follows supplier’s selection and discuss final specification of raw materials is classified as?

July 17, 2022August 25, 2021 by admin
The stage in buying behavior which follows supplier’s selection and discuss final specification of raw materials is classified as?

A. supplier selection
B. proposal solicitation
C. supplier search
D. order-routine specification

Categories Consumer Markets and Buyer Behavior, Marketing Mcqs

In business buying process, the group who manage and control information flow is classified as?

July 18, 2022August 25, 2021 by admin
In business buying process, the group who manage and control information flow is classified as?

A. user
B. influencer
C. decider
D. gatekeeper

Categories Consumer Markets and Buyer Behavior, Marketing Mcqs

The SBU’s considered as ‘Cash Cows’ requires?

July 17, 2022August 25, 2021 by admin
The SBU’s considered as ‘Cash Cows’ requires?

A. Heavy investment
B. Less investments
C. More marketing
D. Both a and c

Categories Consumer Markets and Buyer Behavior, Marketing Mcqs

The new product pricing strategy through which the companies set lower prices to gain large market share is classified as?

July 17, 2022August 25, 2021 by admin
The new product pricing strategy through which the companies set lower prices to gain large market share is classified as?

A. optional product pricing
B. skimming pricing
C. penetration pricing
D. captive product pricing

Categories Consumer Markets and Buyer Behavior, Marketing Mcqs
Older posts
Newer posts
← Previous Page1 … Page149 Page150 Page151 … Page172 Next →
© 2025 AnsweringExams.Com • Built with GeneratePress