A. learning
B. change in personality
C. change in brand image
D. none of above
Because of experience, the changes in individual behavior is referred as? Read More »
Global Marketplace, Marketing McqsA. self-confidence and dominance
B. defensiveness and adaptability
C. scalability and autonomy
D. all of above
The traits that can help defining someone’s personality includes? Read More »
Global Marketplace, Marketing McqsA. target segment
B. market segmentation
C. differentiation
D. positioning
In positioning statement, the first thing that must be stated is? Read More »
Global Marketplace, Marketing McqsA. geographic location
B. cultural factors
C. economic factors
D. political and legal factors
A. belief
B. attitude
C. learning
D. both b and c
A. geographic location
B. cultural factors
C. economic factors
D. political and legal factors
A. mass marketing
B. segmented marketing
C. niche marketing
D. micromarketing
The ‘concentrated marketing’ is also called as? Read More »
Global Marketplace, Marketing McqsA. selective attention
B. selective distortion
C. selective retention
D. all of above
The perceptual processes that are based on stimulus consists of? Read More »
Global Marketplace, Marketing McqsA. innovator
B. early majority
C. laggard
D. early adopter
The customer adopter groups include? Read More »
Global Marketplace, Marketing McqsA. mass marketing
B. segmented marketing
C. niche marketing
D. micromarketing
