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Marketing Mcqs

The firm providing marketing services such as assisting different companies in preparing, planning, implementing and evaluating the advertising programs is called?

The firm providing marketing services such as assisting different companies in preparing, planning, implementing and evaluating the advertising programs is called?

A. advertising agency
B. managing agency
C. research agency
D. rational agency

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Managing Marketing Information Customer Insights, Marketing Mcqs

The approach of message execution which follows format of style, tone, words and format to execute message of advertising is classified as?

The approach of message execution which follows format of style, tone, words and format to execute message of advertising is classified as?

A. rational style
B. persuasive style
C. creative style
D. execution style

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Managing Marketing Information Customer Insights, Marketing Mcqs

The lot of marketing efforts are required to market the products and services for the product category called?

The lot of marketing efforts are required to market the products and services for the product category called?

A. unsought consumer products
B. specialty industrial products
C. industrial augmented products
D. sought primary products

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Introduction to Marketing, Marketing Mcqs

The movement by concerned government agencies and citizens towards improvement and protection of future and current living environment is called?

The movement by concerned government agencies and citizens towards improvement and protection of future and current living environment is called?

A. consumerism
B. seller’s extrovert sellers
C. environmentalism
D. seller introvert seller

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Introduction to Marketing, Marketing Mcqs