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Marketing Mcqs

According to customers, the trend of interpreting information in a way to support what they already believe is?

July 18, 2022August 27, 2021 by admin
According to customers, the trend of interpreting information in a way to support what they already believe is?

A. selective attention
B. selective distortion
C. selective retention
D. all of above

Categories Marketing Mcqs, Pricing Strategy

The Companys strengths and weakness are evaluated in?

July 17, 2022August 27, 2021 by admin
The Companys strengths and weakness are evaluated in?

A. PEST analysis
B. SWOT analysis
C. Both a and b
D. None of above

Categories Marketing Mcqs, Pricing Strategy

The personal selling process step according to which sales person dictates how company can solve problem by offering its product is classified as?

July 17, 2022August 27, 2021 by admin
The personal selling process step according to which sales person dictates how company can solve problem by offering its product is classified as?

A. inbound approaching
B. presentation
C. demonstration
D. nominal approaching

Categories Marketing Mcqs, Pricing Strategy

The type of communication channel that send message without personal feedback or contact is classified as?

July 17, 2022August 27, 2021 by admin
The type of communication channel that send message without personal feedback or contact is classified as?

A. personal communication channels
B. irrational communication channels
C. non-emotional communication channels
D. non-personal communication channels

Categories Marketing Mcqs, Pricing Strategy

The group of customers who follows a majority of people before buying innovative products is called?

July 17, 2022August 27, 2021 by admin
The group of customers who follows a majority of people before buying innovative products is called?

A. late majority
B. early majority
C. laggard
D. early adopter

Categories Marketing Mcqs, Pricing Strategy

The standard amount that must be sold by salesperson of the company’s total product is classified as?

July 17, 2022August 27, 2021 by admin
The standard amount that must be sold by salesperson of the company’s total product is classified as?

A. sales contest
B. expense quota
C. production quota
D. sales quota

Categories Marketing Mcqs

The distinct psychological characteristics that play key role in distinguishing one person from another is called?

July 17, 2022August 27, 2021 by admin
The distinct psychological characteristics that play key role in distinguishing one person from another is called?

A. lifestyle
B. personality
C. social class
D. None of the above

Categories Marketing Mcqs, Pricing Strategy

The detailed description of products, target market, competitors and customer value proposition is classified as?

July 17, 2022August 27, 2021 by admin
The detailed description of products, target market, competitors and customer value proposition is classified as?

A. write-up
B. write-down
C. follow-up
D. none of above

Categories Marketing Mcqs, Pricing Strategy

The consumer promotion technique according to which seller sells two or three units of product at reduced price is classified as?

July 17, 2022August 27, 2021 by admin
The consumer promotion technique according to which seller sells two or three units of product at reduced price is classified as?

A. price packs
B. cents off deals
C. advertising specialties
D. both a and b

Categories Marketing Mcqs, Pricing Strategy

The factors that can affect purchase decision and attention are?

July 17, 2022August 27, 2021 by admin
The factors that can affect purchase decision and attention are?

A. attitude of others
B. unexpected situational factors
C. expected situational factors
D. both a and b

Categories Marketing Mcqs, Pricing Strategy
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