Our website is made possible by displaying online advertisements to our visitors. Please consider supporting us by whitelisting our website.

Marketing Mcqs

The market segmentation done on the basis of religions of customers such as ‘Catholics, Hindus and Muslims’ is classified as?

Marketing Mcqs, Pricing Capturing Customer Value /
The market segmentation done on the basis of religions of customers such as ‘Catholics, Hindus and Muslims’ is classified as?

A. geographic segmentation
B. demographic segmentation
C. psychographic segmentation
D. behavioral segmentation

The market segmentation done on the basis of religions of customers such as ‘Catholics, Hindus and Muslims’ is classified as? Read More »

Marketing Mcqs, Pricing Capturing Customer Value

The ‘Harley-Davidson’ which marketed bikes for female segment of market is an example of?

Marketing Mcqs, Pricing Capturing Customer Value /
The ‘Harley-Davidson’ which marketed bikes for female segment of market is an example of?

A. geographic segmentation
B. gender segmentation
C. psychographic segmentation
D. behavioral segmentation

The ‘Harley-Davidson’ which marketed bikes for female segment of market is an example of? Read More »

Marketing Mcqs, Pricing Capturing Customer Value

The sustainable marketing principle which says that company must define mission statement in broad social terms in place of only product terms is classified as?

Marketing Mcqs, Pricing Capturing Customer Value /
The sustainable marketing principle which says that company must define mission statement in broad social terms in place of only product terms is classified as?

A. sense of broad marketing
B. sense of mission marketing
C. sense of vision marketing
D. societal marketing

The sustainable marketing principle which says that company must define mission statement in broad social terms in place of only product terms is classified as? Read More »

Marketing Mcqs, Pricing Capturing Customer Value

According to ‘Maslow’s hierarchy of needs’, the needs for food, shelter and clothing are classified as?

Marketing Mcqs, Pricing Capturing Customer Value /
According to ‘Maslow’s hierarchy of needs’, the needs for food, shelter and clothing are classified as?

A. physiological needs
B. social and safety needs
C. esteem needs
D. self-actualization needs

According to ‘Maslow’s hierarchy of needs’, the needs for food, shelter and clothing are classified as? Read More »

Marketing Mcqs, Pricing Capturing Customer Value

Burger King segments and targets its brands market “Super Fans” who visit store roughly 13 times a month is an example of?

Marketing Mcqs, Pricing Capturing Customer Value /
Burger King segments and targets its brands market “Super Fans” who visit store roughly 13 times a month is an example of?

A. user status
B. usage rate
C. loyalty status
D. benefits sought

Burger King segments and targets its brands market “Super Fans” who visit store roughly 13 times a month is an example of? Read More »

Marketing Mcqs, Pricing Capturing Customer Value