A. complex buoying behavior
B. variety seeking buying behavior
C. dissonance reducing buying behavior
D. habitual buying behavior
A. actual product
B. augmented product
C. differentiation
D. competitive strategy
A. geographic segmentation
B. demographic segmentation
C. psychographic segmentation
D. behavioral segmentation
A. geographic segmentation
B. demographic segmentation
C. psychographic segmentation
D. behavioral segmentation
A. geographic segmentation
B. demographic segmentation
C. psychographic segmentation
D. behavioral segmentation
A. attainable segment
B. measureable segment
C. accessible segment
D. substantial segment
A. augmented product
B. actual product
C. actual ownership
D. tangible products
A. actual product
B. augmented product
C. de-augmented product
D. customer value
A. operating supplies
B. repair and maintenance supplies
C. business advisory services
D. consumer specialty products
A. unsought specialty products
B. business services
C. accessory equipment
D. business advisory services