A. consumer oriented marketing
B. customer value marketing
C. innovative marketing
D. inbound ⁄ outbound marketing
The sustainable marketing principles does not include? Read More »
Introduction to Marketing, Marketing McqsA. deliberate
B. venturesome
C. skeptical
D. tradition bound
The adopter group ‘innovators’ are? Read More »
Introduction to Marketing, Marketing McqsA. good value pricing
B. cost plus pricing
C. value added pricing
D. both a and c
The type of value based pricing includes? Read More »
Introduction to Marketing, Marketing McqsA. more satisfied
B. more dissatisfied
C. more delighted
D. none of the above
A. unsought consumer products
B. specialty industrial products
C. industrial augmented products
D. sought primary products
A. consumerism
B. seller’s extrovert sellers
C. environmentalism
D. seller introvert seller
A. price of competitors
B. strategies of competitors
C. marketing strategy
D. all of above
The factors that must be considered while designing the pricing strategies are? Read More »
Introduction to Marketing, Marketing McqsA. Strengths
B. Weaknesses
C. Opportunities
D. Threats
The negative situational factors are part of? Read More »
Introduction to Marketing, Marketing McqsA. sought products
B. unsought products
C. specialty products
D. both a and b
A. Analysis
B. Planning
C. Implementation
D. Control
In marketing analysis, the result evaluation of marketing activities is part of? Read More »
Introduction to Marketing, Marketing Mcqs