The sustainable marketing principles does not include?
The sustainable marketing principles does not include? A. consumer oriented marketing B. customer value marketing C. innovative marketingD. inbound ⁄ outbound marketing
The sustainable marketing principles does not include? A. consumer oriented marketing B. customer value marketing C. innovative marketingD. inbound ⁄ outbound marketing
The adopter group ‘innovators’ are? A. deliberateB. venturesome C. skeptical D. tradition bound
The type of value based pricing includes? A. good value pricing B. cost plus pricing C. value added pricingD. both a and c
The higher is the gap between product performance and customer expectations, the customer is? A. more satisfiedB. more dissatisfied C. more delighted D. none of the above
The lot of marketing efforts are required to market the products and services for the product category called? A. unsought consumer products B. specialty industrial products C. industrial augmented products D. sought primary products
The movement by concerned government agencies and citizens towards improvement and protection of future and current living environment is called? A. consumerism B. seller’s extrovert sellersC. environmentalism D. seller introvert seller
The factors that must be considered while designing the pricing strategies are? A. price of competitors B. strategies of competitors C. marketing strategyD. all of above
The negative situational factors are part of? A. StrengthsB. Weaknesses C. Opportunities D. Threats
The products or services having significant group of buyers who are willing to make purchase efforts are called? A. sought products B. unsought productsC. specialty products D. both a and b
In marketing analysis, the result evaluation of marketing activities is part of? A. Analysis B. Planning C. ImplementationD. Control